Marketing Manager - London - 12 month Fixed Term Contract
- Employer
- PwC
- Location
- London (Central)
- Salary
- Competitive
- Closing date
- 17 Oct 2019
View more
- Sector
- Professional Services
- Contract Type
- Permanent
- Hours
- Full Time
- Job Type
- Recruitment & Resourcing
Job Details
We innovate every day
We are inclusive by default
We deliver commercial impact with purpose
We tell stories that inspire
The Marketing Manager will be responsible for engaging with local leadership and staff, to position PwC in the regional market and create relevance for specific groups of buyers, with the aim of converting market profile into revenue. The role reports to the Head of Regions Marketing and the Sales and Marketing Business Partner for London, to ensure that they are delivering against strategic and commercial priorities for the region.
The Regional Marketing team forms part of the UK Marketing and Brand team which is a large multi-disciplinary team covering all aspects of our business from Lines of Service, Industries, Regions and One Firm as well as our Marketing Centre of Excellence.
The Marketing Manager for London will be responsible for delivering, tracking and measuring integrated marketing campaigns, programmes and activities to clients located in this specific geographic area.
Primary responsibilities include;
Liaising with local leadership and the Sales and Marketing Business partner, to understand the local market dynamics and relationships and networks.
Working with Head of Regions and regions marketing team to increase collaboration and coordination in regional marketing activity.
Working collaboratively with the Head of Regions, Marketing Centre of Excellence and others to deliver best-in-class campaigns.
To plan and execute marketing activities, in the London geography, with the aim of developing deeper client relationships, generating leads and building the profile of PwC in the local area.
Working with Communications, Community Affairs and Recruitment to integrate and position PwC holistically in the region.
Managing third party relationships relevant to our marketing activities.
Monitoring and optimising campaign performance, using marketing automation where relevant
Developing strong expertise in all aspects of Marketing Cloud and implementing best practice.
Stakeholder management across major campaigns
Reporting, data management and insights on campaign performance and strong budget management
Ensuring that marketing and brand compliance policies and procedures are followed at all times
Working with the local Sales Team members to increase engagement with our priority clients and private business clients through effective marketing activities.
Skills & Experience Required
A passion for marketing and a curiosity to learn new things and challenge ways of working
A mind-set which demonstrates a comfort with testing, learning and optimising
Good understanding of how to bring creative ideas and the right channel mix together to reach a target audience
Proven experience of developing and delivering multi channel campaigns alongside experience of measuring and analysing data to build a picture of campaign performance and ROI
Clear communication skills
Experience of working in complex, matrix organisations would be helpful, along with evidence of managing varied stakeholder groups
Commercially strong, offering insight into how to create lead generating B2B campaigns
Strong influencing skills to challenge the status quo
Experience of Marketing Automation systems would be very advantageous
Company
Our values define how we do things. And our purpose is why we exist - now more than ever - to build trust in society and solve important problems for our clients and our communities. In a world we no longer recognise, we need to rely on the strength and agility of our people to help us to navigate these uncertain times.
We're committed to ensuring that care and our people's wellbeing remains central to our culture. While we may not know what’s ahead, we can do all we can to help shape the future. As we continue to navigate this unprecedented time, it’s important that we support our people, to help them take care of themselves and to ensure the right support is available when it’s needed.
For now, we ask you to join our talent network and stay in touch with what’s happening in real time, including new possibilities as they arise. Visit our website for more information on how we’re responding to this pandemic and what changes we’re making to our recruitment process.
Stay safe and stay connected in this rapidly changing world.
PwC
What we do
We’re one of the world’s leading professional services organisations. From 158 countries, we help our clients, some of the most successful organisations on the globe, as well as its most dynamic entrepreneurs and thriving private businesses, to create the value they want. We help to measure, protect and enhance the things that matter most to them.
What we offer
‘Dress for your day’ policy
At PwC our culture drives our success and gives us a sustainable advantage, and we want to create an environment where our employees feel empowered to work in a way that works best for them and help them become the best that they can be. To support our flexible work environment we’ve evolved our dress code policy to “dress for your day”. This reflects the trust we have in our employees to decide what they think is appropriate given their daily responsibilities.
Flexible Talent Network/Flexible working
We’re looking for talented professionals we can deploy on a recurring basis across all areas of PwC, depending on our business needs. The way you work is up to you, whether that’s full-time, part-time, term-time or reduced hours, just let us know and we’ll try and match you to a suitable role. As well as wide ranging opportunities across our business, we have a specific need for qualified accountants to work during our busy season and a programme supporting those returning to work after a break.
Our Flexible Talent Network video - https://www.youtube.com/watch?v=fhaNetNieV4
As a leading professional services network we’re confident we can offer outstanding training and development opportunities, exposure to multi-disciplinary teams, and support from industry-leading experts. Discover where your talent could take you and join an employer focused on helping you reach your full potential.
Take the opportunity of a lifetime!
Video content:
Dress for your day:
Get job alerts
Create a job alert and receive personalised job recommendations straight to your inbox.
Create alert