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Marketing Manager - Campaign Management Team

Employer: PwC
Location: London (Central)
Salary: Competitive
Closing date: 8 Nov 2019

Sector: Professional Services
Contract Type: Permanent
Hours: Full Time
Job Type: Recruitment & Resourcing

Job Details
Company

Job Details

About the teamSales & Marketing is a centralised support function and covers all aspects of professional services marketing, sales support and business development. The prime area of focus for the function is to support the development and implementation of the firm’s market strategy and in particular to ensure:

We innovate every day

We are inclusive by default

We deliver commercial impact with purpose

We tell stories that inspire

PwC is looking for a campaign manager to join the Marketing team at manager level.

This newly formed team will sit in the Campaign Management skill set as part of the new Marketing Centre of Excellence. This is a large multi-disciplinary team across all grades from senior manager through to executive. This team is the backbone of marketing delivery across the Growth Priorities, Line of Service, Regions and Industries focusing on the development and delivery of activity that aligns to the Sales and Marketing strategy.

This is the largest team in the Centre of Excellence, with reporting into the Head of Campaign Management.

You will be responsible for delivering, tracking and measuring key integrated marketing campaigns, programmes and activity.

Primary responsibilities include

Planning and delivery of a number of topical and strategic marketing campaigns across the firm’s growth priorities and programmes through an integrated multi-channel approach

Work collaboratively across the Marketing Centre of Excellence with Content and Digital marketing teams where applicable to deliver best-in-class integrated campaigns

Advising on the development of clear customer journeys to underpin campaign activation

Translating the creative vision of the business into campaigns

Monitoring and optimising campaign performance, using marketing automation where relevant

Developing strong expertise in all aspects of Marketing Cloud and implementing best practice.

Stakeholder management (in conjunction with the business aligned teams) across major campaigns

Reporting, data management and insights on campaign performance

Project managing innovative, market leading client campaigns across all of our platforms and channels

Ensuring that marketing and brand compliance policies and procedures are followed at all times

Exceptional budget management to ensure all investment is fully utilised

Briefing and management of agencies aligned to supporting the delivery of campaigns and wider marketing activity

Line management of Marketing executives as appropriate to project

The candidate can be based anywhere nationally in the UK.

Key capabilities the individual would need include

A passion for marketing and a curiosity to learn new things and challenge ways of working

A mind-set which demonstrates a comfort with testing, learning and optimising

Good understanding of how to bring creative ideas and the right channel mix together to reach a target audience

Proven experience of developing and delivering multi channel campaigns alongside experience of measuring and analysing data to build a picture of campaign performance and ROI

Clear communication skills

Experience of working in complex, matrix organisations would be helpful, along with evidence of managing varied stakeholder groups

Commercially strong, offering insight into how to create lead generating B2B campaigns

Strong influencing skills to challenge the status quo

Experience of Marketing Automation systems would be very advantageous

Not the role for you?

Did you know PwC offer flexible contract arrangements as well as contingent work ( ie temporary or day rate contracting)?

The skills we look for in future employees

All our people need to demonstrate the skills and behaviours that support us in delivering our business strategy. This is important to the work we do for our business, and our clients. These skills and behaviours make up our global leadership framework, ‘The PwC Professional’ and are made up of five core attributes; whole leadership, technical capabilities, business acumen, global acumen and relationships.

Learn more here www.pwc.com/uk/careers/experienced/apply

Diversity

We work in a changing world which offers great opportunities for people with diverse backgrounds and experiences. We seek to attract and employ the best people from the widest talent pool, as well as those who reflect the diverse nature of our society. And we aim to encourage a culture where people can be themselves and be valued for their strengths. Creating value through diversity is what makes us strong as a business and as an organisation with an increasingly agile workforce, we're open to flexible working arrangements where appropriate.

Learn more here www.pwc.com/uk/diversity

Company

Our values define how we do things. And our purpose is why we exist - now more than ever - to build trust in society and solve important problems for our clients and our communities. In a world we no longer recognise, we need to rely on the strength and agility of our people to help us to navigate these uncertain times.

We're committed to ensuring that care and our people's wellbeing remains central to our culture. While we may not know what’s ahead, we can do all we can to help shape the future. As we continue to navigate this unprecedented time, it’s important that we support our people, to help them take care of themselves and to ensure the right support is available when it’s needed.

For now, we ask you to join our talent network and stay in touch with what’s happening in real time, including new possibilities as they arise. Visit our website for more information on how we’re responding to this pandemic and what changes we’re making to our recruitment process.

Stay safe and stay connected in this rapidly changing world.

PwC

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What we do

We’re one of the world’s leading professional services organisations. From 158 countries, we help our clients, some of the most successful organisations on the globe, as well as its most dynamic entrepreneurs and thriving private businesses, to create the value they want. We help to measure, protect and enhance the things that matter most to them.

What we offer

‘Dress for your day’ policy

At PwC our culture drives our success and gives us a sustainable advantage, and we want to create an environment where our employees feel empowered to work in a way that works best for them and help them become the best that they can be. To support our flexible work environment we’ve evolved our dress code policy to “dress for your day”. This reflects the trust we have in our employees to decide what they think is appropriate given their daily responsibilities.

Flexible Talent Network/Flexible working

We’re looking for talented professionals we can deploy on a recurring basis across all areas of PwC, depending on our business needs. The way you work is up to you, whether that’s full-time, part-time, term-time or reduced hours, just let us know and we’ll try and match you to a suitable role. As well as wide ranging opportunities across our business, we have a specific need for qualified accountants to work during our busy season and a programme supporting those returning to work after a break.

Our Flexible Talent Network video - https://www.youtube.com/watch?v=fhaNetNieV4

As a leading professional services network we’re confident we can offer outstanding training and development opportunities, exposure to multi-disciplinary teams, and support from industry-leading experts. Discover where your talent could take you and join an employer focused on helping you reach your full potential.

Take the opportunity of a lifetime!