As Marketing Coordinator, you will be maintaining and growing customers through postal marketing campaigns and Direct response advertising.

Client Details

A family-owned, retail business who are committed to building strong relationships with their customers, suppliers and staff.

Description

As Marketing Coordinator, you will be responsible for the following duties:

• Work with the Marketing and Creative manager to establish achievable marketing goals and strategies to grow the company profitably, focusing on offline sales
• Work as part of the marketing team to grow turnover and raise brand awareness online and offline
• Assist the Marketing team with the creation of marketing content as required
• Monitor competitors and report to relevant departments regarding new developments within the market
• Purchase, evaluate and report on competitor product/services
• Communicate with Customer support team with any marketing activity that will affect them
• Assist with the booking, briefing and ROI of direct response advertising
• Maintain marketing invoice register, ensuring all spend is shown on register
• Assist with the annual direct mail plan
• Coordinate Direct Mail campaigns, seeing through from design brief through to print and postage, working with copywriter for copy needs
• Select data segment for Direct Marketing campaigns
• Measure results of direct mail campaigns, analysing ROI and communicating findings to relevant departments
• To manage the catalogue request process, ensuring that customers receive their catalogue promptly
• Work with Marketing and Creative Manager to ensure effective control of marketing spend and marketing results, so that marketing objectives are achieved within budget
• Work with whole marketing team to evaluate, monitor and analyse response to all customer touch points including e-mailers, in the box material and other marketing initiatives

Profile

Our client is looking for a Marketing Coordinator in the Nottingham area who has the following experience and qualifications:

• C.I.M qualified or Marketing Degree
• Experience in Direct Mail Marketing campaigns
• Proficient at Marketing analysis
• Computer literate, especially in Excel
• Experience of working for a multi-channel retailer

Job Offer

• An attractive salary
• Lovely culture